Using PRIZM Look-up to Identify Consumer Markets part of Examples
This activity demonstrates geo-demographic consumer segment lifestyle consumption patterns. The information available on the site is relevant to segmentation and targeting strategies used by marketers.

Hemispheric Lateralization: Are You Left- or Right-Brained? part of Examples
An online brain dominance inventory provides students with information on their brain dominance and information processing style. This relates to perception and learning styles.

Select-A-City for Demographic and Economic Opportunities, Using an Online Database part of Examples
This activity asks students to review the demographic and lifestyle statistics available at ERsys.com, and determine which city or location would provide the best consumer market opportunity for the given problem.

Determining the Break-Even Point of Profit for a Campus Service part of Examples
Students are asked to determine the break even profit point for a service to be offered on campus, using an online break even calculator.

Long-Run Economic Growth: Context Rich Problem part of Examples
Students are asked to apply what they learned in class to a real life scenario question.

Choosing output quantity under perfect competition (Context Rich Problem) part of Examples
The problem presents students with information about price, average costs and marginal costs for a vegetable farm. To answer the questions, students must apply the P=MC decision rule for perfect competition.

Comparative statics: impact of corn price increase (Context Rich Problem) part of Examples
Students use comparative statics to determine the effects of corn price increases on related markets.

Wal-Mart Context Rich Problems part of Examples
In this example, students are asked to research the effects of Wal-Mart on small town economies, relate those effects to their own town, and draw a conclusion based on those effects.

Tax burden context-rich problem part of Examples
Students are asked to write a letter to the editor of their newspaper to explain their point of view as a seller in a market that is about to experience an increased sales tax rate.

Perfect Competition: A Context Rich Problem part of Examples
Students find the profit-maximizing level of output for a perfectly competitive firm and check the shut-down condition for two different prices.