Determining the Break-Even Point of Profit for a Campus Service part of Examples
Students are asked to determine the break even profit point for a service to be offered on campus, using an online break even calculator.

Using PRIZM Look-up to Identify Consumer Markets part of Examples
This activity demonstrates geo-demographic consumer segment lifestyle consumption patterns. The information available on the site is relevant to segmentation and targeting strategies used by marketers.

Marginal Analysis Context-Rich Problem part of Examples
In this problem, students consider the benefits of reduced tray usage in school cafeterias by comparing the cost savings of having to clean fewer trays against the opportunity cost of increased labor and energy costs to clean the cafeteria after meals.

Explicit and Implicit Costs of Education: Context Rich Problem part of Examples
Students are faced with advising a roommate about the costs and benefits of continuing with their education. Specifically, students are asked to apply the concepts of explicit and implicit costs to a real world scenario.

Sandwiches and Elasticity Context-Rich Problem part of Examples
Students are asked to apply what they learned in class to a real life scenario question.

Comparative statics: impact of corn price increase (Context Rich Problem) part of Examples
Students use comparative statics to determine the effects of corn price increases on related markets.

Where Would Shoppers Go? part of Examples
Two formulas and a scenario for students to apply two retail gravitation models used to predict where shoppers will choose to shop.

Excise Tax Incidence: Context Rich Problem part of Examples
Context Rich Problem using the concepts of excise tax incidence, elasticity of demand, and elasticity of supply. Students must determine which information is appropriate and which is extraneous to the problem.

Changes in Demand: Context Rich Problem part of Examples
Context Rich Problem on demand shifters and the implications of such a shift.

Perfect Competition: A Context Rich Problem part of Examples
Students find the profit-maximizing level of output for a perfectly competitive firm and check the shut-down condition for two different prices.